FOUR REASONS WHY GOOD HOUSES DON'T SELL

1. A Horrible Photo in the MLS

You might be surprised how many buyers say "NO!" to houses simply because of terrible photos in ads or Multiple Listing Service handouts. It's even more amazing that agents let them do it, but it's a fact.

Good photos are not always easy to get. Houses aren't built on lots with thought to future photo opportunities (maybe they should be). The sun isn't always in an ideal position for the photo. The agent might not understand how to use photo equipment for the best output. Rule number one is to ignore a bad photo and focus on the features mentioned in printed information.

2. Some Houses are Just Plain Dirty

Some sellers don't bother to clean a house before they list it, and if they don't clean, they sure won't freshen up the paint or put away their clutter. Buyers usually think the houses are in need of repair, when all they often require is some thorough TLC.

After a few turned-off buyers, agents hesitate to show those houses. You get the picture, no showings = a long time on the market. You can sometimes find the perfect house lurking behind clutter and grime.

3. The Curb Appeal is the Pits

Buyers like to do drive-bys. Imagine driving by a house that's for sale and finding that the yard hasn't been mowed recently or that it's grown up in weeds. Or discovering that the home's color is just one shade shy of outshining the sun.

If the home's curb appeal is terrible, the majority of buyers won't make an appointment to go inside. Don't fall into that trap if you're looking for a deal. Try to imagine how the house could look with a few changes.

4. It's Always Worked for the Sellers

We are creatures of habit. The old vinyl on the kitchen floor has worked for the sellers for a long time, so why won't it work for you? The dated light fixtures are just fine, too, and they wouldn't think of replacing the orange shag carpeting in the family room.